Soft Baits

Zoom Ol' Monster 10.5'' Specifications Size = 10 ½ inches Magnum worm Slender body and massive curled tail...

Plastic like the old days! Don’t let the name of these baits fool you. They are the best...

NETBAIT - THE DRIFTER 2.75" BAIT FUEL INFUSED Length: 2.75" Quantity: 6pk One of the best baits available...

Yamamoto Ned Senko 3'' Utilizing a brand new "Mega Floater Formula" and the same shape as the 3"...

Zoom Finesse Worm 20pk   Zoom Finesse Worms are unstoppable when Texas or Carolina-rigged. The Finesse is a...

Description The PowerBait MaxScent line of baits releases a super-charged scent field attracting fish in a way never...

Berkley MaxScent Flat Worm 4.25'' The PowerBait MaxScent line of baits releases a super-charged scent field attracting fish...

Berkley MaxScent Tube 3.5'' Product Details Put a Berkley PowerBait MaxScent Tube on your hook if you want...

Max Scent Lil Trooper 2.5'' Description The PowerBait MaxScent line of baits releases a super-charged scent field attracting...

Z Man Razor Shadz 4.5'' DESCRIPTION Featuring a segmented, fish-shaped body and forked tail that create an extremely...

Strike King Blade Minnow 8PK The Strike King Blade Minnow is designed to be used on the Naked...

Googan Mondo Worm Big worms catch big fish. The 10'' Mondo Worm was created by legendary angler and...

Googan Slim Shake Worm The all-new Googan Baits Slim Shake can do it all! Rig it on a...

Googan Krackin' Craw 4" The Googan Baits Krackin' Craw is the perfect option for flipping, pitching or adding...

Zoom Trick Worm Specifications Size = 6.5 inches Straight tailed worm Segmented worm with a natural slithering action...

REACTION INNOVATIONS SHIVER SHOT The patented Shiver Shot is one of the best options made for finesse fishing....

Berkley PowerBait Maxscent Lunch Worm 6" 10pk Description PowerBait MaxScent line of baits release a super-charged scent field...

The in line ribs and below the belly boot style tail on the Saucy Swimmer are designed to grab and...

A downsized version of the original, the Missile Baits Baby D Stroyer delivers versatile, fish-catching performance that will...

Z Man Billy Goat 4.25'' 3pk DESCRIPTION Crafted for versatility with the power to thump and vibrate at...

If you've never dropshotted a jerkbait, now's the time. The Strike King® 3X Z-Too Jerkbait answers the needs...

A bomb is getting dropped on the drop shot bait market! The Bomb Shot is a 4” bait...

DESCRIPTION Unparalleled softness, action, and ElaZtech® durability merge to create the most bulletproof swimbait on the market. Inspired...

TACKLE HD HIGH DEF CRAW The Hi-Def Craw is the most realistic crawfish imitation to hit the market....

Description PowerBait MaxScent line of baits release a super-charged scent field attracting fish in a way never before...

Description PowerBait MaxScent line of baits release a super-charged scent field attracting fish in a way never before...

Description PowerBait MaxScent line of baits release a super-charged scent field attracting fish in a way never before...

Description Berkley PowerBait makes novice anglers good and good anglers great! Berkley scientists have spent over 25 years...

Description PowerBait MaxScent line of baits release a super-charged scent field attracting fish in a way never before...

The new Zako Swimbait was designed by Elite angler Brett Hite, and it’s his bait of choice as...

Googan Bandito Bug 4'' The Googan Baits Bandito Bug puts off an insane strike-enticing action the second it...

Designed by the Googan Squad, the Googan Baits Trench Hawg is a long bait is packed with features...

Description The Strike King® Rage Tail™ Twin Tail Menace Grub is a soft plastic double-tail grub with an...

Berkley PB Power Worm 7'' 13pk  Description Berkley PowerBait makes novice anglers good and good anglers great! Berkley...

Description The Strike King KVD Perfect Plastic Drop Shot Half Shell heats up the action at your favorite...

ZMAN BIG TRD 4" DESCRIPTION Incorporating the familiar profile and irresistible action found in the hugely popular Finesse...

ZMAN The Finesse TRD (The Real Deal) is designed specifically for the Midwest finesse style of fishing, more...

PowerBait MaxScent line of baits release a super-charged scent field attracting fish in a way never before seen....

These are a popular go-to tube! With the perfect size, density, and just the right amount of salt,...

The Googan Baits Rattlin' Ned will help you bring the noise. Each 2.75'' Rattlin' Ned is equipped with...

Keitech's newest addition to the Fat Swing Impact series is the 3.3" Fat. The 3.3" Fat Swing Impact...